Recent Study: Majority of Brokers Find
Other Channels More Appealing
According to the second annual National Financial Broker Sentiment Index(sm)
sponsored by National Financial, if brokers were to move to another firm, there
would be a significant shift in the percentage of brokers comprising each
broker/dealer channel. In fact, one-third (33 percent) of all brokers surveyed
would prefer an independent broker/dealer and 18 percent would prefer a
Registered Investment Advisor firm. While 22 percent of brokers currently work
at wirehouse firms, only 11 percent of brokers surveyed would choose a wirehouse
firm. It is important to note, however, that wirehouse brokers are less likely
to switch than other channels.
Original Press Release from National Financial
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